The Beard Routine

HOW TO GET YOUR DISCOUNT — 3 SIMPLE STEPS

1️⃣ Add to Cart — Click Add to Cart on this page.

2️⃣ Go to Checkout — Proceed to the checkout page.

3️⃣ Apply Coupon — Enter code THE BEARD ROUTINE in the discount box and save Rs. 848 instantly.

WHAT'S IN THE ROUTINE

Beard Oil — Grow. Nourish. Shine. (MRP Rs. 899)

• Lightweight oil that penetrates deep to nourish from root to tip
• Creates optimal conditions for beard growth
• Patchouli, Amber, Pomegranate, Aloe Vera, Neem, Turmeric & Five Oil Complex
• Eliminates beard itch and flakiness
• 50ml · Made in India

Beard Butter — Oil & Balm Combined (Rs. 599)

• Moisturising leave-in conditioner — oil and balm in one
• Hydrates, softens and eliminates beard itch in a flash
• Shea butter, Bourbon oil, Orange bitters, Hemp seed oil
• Lets your beard breathe all day without stickiness
• Handmade · 75g · Made in India

Beard Wash — Hygiene & Hydration (MRP Rs. 549)

• Hydrating cleansing solution for a healthy & hygienic beard
• Formulated with Hyaluronic Acid and Vetiver Oil
• Hydrates, cleanses and conditions in one wash
• Removes dirt and buildup without stripping natural oils
• 50ml · Made in India

Step 1 — Beard Wash (2-3 times a week)

Wet your beard thoroughly. Apply a small amount of Beard Wash and work into a lather from root to tip. Massage gently for 60 seconds. Rinse thoroughly with water. Pat dry.

Step 2 — Beard Oil (daily, on damp beard)

After washing or showering, apply 3-5 drops into your palm. Rub palms together and work through your beard from root to tip. Use a beard comb to distribute evenly. Best applied on a slightly damp beard for maximum absorption.

Step 3 — Beard Butter (daily, finishing step)

Dig in with one finger and scoop a good amount. Spread gently on your palms and rub into the roots of your beard in two directions: top down and bottom up. Repeat until fully transferred. Use daily for a soft, manageable, itch-free beard.

Beard Oil

Caprylic Capric Triglyceride, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Linum Usitatissimum (Linseed) Seed Oil, Macadamia Integrifolia Seed Oil, Ricinus Communis (Castor) Seed Oil, Patchouli Oil, Amber Oil, Punica Granatum (Pomegranate) Extract, Aloe Barbadensis (Aloe Vera) Leaf Extract, Azadirachta Indica (Neem) Oil, Curcuma Longa (Turmeric) Extract, Vitamin E, Fragrance.

Beard Butter

DM Water, Coconut Oil, Soya Bean Oil, Glycerine, Shea Butter, Macadamia Oil, Beeswax, Betafin 20, Jojoba Oil, Castor Oil, Cetostearyl Alcohol, Emulsifying Wax, Glyceryl Monostearate, Bourbon Oil, Wheat Protein, Dimethicone, Phenoxyethanol and Ethylhexylglycerin, Fragrance, Triethanolamine, Tween 20, Vitamin E, Hemp Seed Oil, D-Panthenol, Carbomer, EDTA Disodium, Orange Oil, Butylated Hydroxytoluene, Rosemary Oil.

Beard Wash

Aqua, Sodium Lauryl Glucose Carboxylate, Lauryl Glucoside, Glycerin, Cocamidopropyl Betaine, Sodium PCA, Hyaluronic Acid, Vetiver Oil, Panthenol, Allantoin, Citric Acid, Sodium Benzoate, Potassium Sorbate, Fragrance.

WHAT'S NOT IN ANY OF THESE PRODUCTS

No petroleum. No parabens. No sulphates. No harmful chemicals.

Beard Oil — All beard types · Daily nourishment · Beard growth · Itch & flakiness relief

Beard Butter — All beard lengths · Daily conditioning · Softening & taming · Non-oily finish

Beard Wash — All beard types · Regular cleansing · Hydration · Removing buildup without stripping

Together, The Beard Routine gives you a complete beard care system — cleanse, nourish, and condition every day for a softer, fuller, healthier beard.